Japan
D.
Germany
E.
Canada
15) The process by which a firm approaches its cross-border activities and those of competitors, and plans to approach them in the future, is called
A.
staging
B.
international strategy
C.
competitive strategy
D.
cross-border configuration
16) What question must managers ask concerning the relationship between economic logic and international strategy?
A.
Which geographic areas will we enter?
B.
How does our international strategy contribute to the economic logic of our business and corporate strategies?
C.
How does being international make our products more attractive to our customers?
D.
Which international market-entry strategies will we use?
17) Which strategy is developed to pull together the various activities and competencies of each department so that corporate and business unit performance improves and resource productivity is maximized?
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