Using social media to connect with readers is crucial for authors who are trying to promote their work. As part of your social media marketing activities, use this great place to meet readers, grow your fan base and promote your work to a targeted reading audience.
Be Personable. Readers love to know the 'behind the scenes' details of what they are reading. Respond to comments and thank readers for becoming your fan.
Connect With Other Authors and Readers. This is critical to all social media efforts. You must give to other authors and readers what you expect in return.
Provide Content and Be Social. Content is King online, but socialized content rules the kingdom. Readers won't remember you with just one chapter and no comments or voice. Provide a variety of work for readers to get a good idea of the kind of writer you are.
Be Patient and Start Early. Self-publishing can mean connecting with writers on a one-by-one basis. It may take a few months to see a large uptake in traffic. If you have a book coming out, give yourself time to create a fan base; don't just start two weeks before your book becomes available.
Post Often. Readers will lose interest if you only post one chapter. By exposing more of your catalogue you are reminding readers of your work and staying connected.
Get Featured. Authors who post completed works are encouraged to contact us for consideration for being Featured, which places your title higher on mobile apps and on the site.
Brag to Us. We love advertising about an author's success. Did you reach a milestone you'd set for yourself? Have an article written about your work? Or contribute a guest blog? Let us know and we'll make sure to use our channels to let our readers know.
