Due to Mr. Garrison's behavior towards immigration, South Park is ridiculed by Jimmy Fallon on TV; as a result, the town plans to have a Whole Foods Market built, to boost their image. In order to attract Whole Foods and make their town look better, Mayor McDaniels, with the help of Randy Marsh, decides to have a fancy and modern district, SodoSopa ("South of Downtown South Park"), be built around Kenny's house. The new district is intentionally built around Kenny's dilapidated home to appeal to young hipsters who enjoy the "rustic charm" of the scenery.
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South Park: The City Part of Town
RandomThe episode primarily parodies gentrification and continues the season-to-date parody of political correctness.
