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A professional website is a modern-day calling card; helping to identify who you are and what you offer to a prospective client. Here are five reasons why you should consider building a website Show Your Brand to the World Stand Out In Search Results (and Get More Work) Prove Relevance Against Younger Competitors Market Yourself Create a Deductible Expense Important Reasons to Use WordPress WordPress Is Easy to Use WordPress Is Completely Customizable WordPress Is SEO Friendly WordPress Is Safe and Secure Why Prysm - Consulting Business WordPress Theme premium? Just as with premium hosting, you should think of premium WordPress themes in terms of an investment for your business. After all, there's a reason why Prysm premium themes have premium prices-they also offer premium features! Standards-compliant: Up-to-date with the latest versions of WordPress, PHP, CSS, and HTML Responsive: A responsive WordPress site is becoming more of a necessity because Google counts mobile responsiveness as an important ranking factor Compatible across different browsers Customizable Works well with other plugins

7 Characteristics of a Good Website 1) Clean and Well Design When a visitor visits a website, the foremost thing, without a doubt, he/she looks is design. The design represents your Company or Product. That's why the website is a means to impress a potential customer viewpoint of a Product. And design can do that. After all, the first impression is the last impression. Some of the key elements of design are Layout, Navigation, Color, Graphics, Fonts, and of course, Contents. Remember, design is more than just representing your Company or Product but a quality Web Design also affects the Search Engine Rankings (SEO). The website with a clean design is more likely to Rank High in SEO. 2) Feasibility and easy to use While developing a website, it is strongly recommended to know what is the purpose of your website, who your customer is, and how easy is the website for them to use. The Website should enhance user satisfaction by enhancing usability, accessibility, and pleasure provided in the interaction between the user and the product. That's why User Experience (UX) is necessary to build such platform. Feasibility includes Navigation Hierarchy, Less Loading Time, SEO friendly Contents, User-Friendly Links, and more. Always check how effective UX on your site is. If you don't have this feature, you need to hire someone with UX experience to improve the efficiency of your Website. 3) SEO Friendly Search Engine Optimization or simply SEO is a powerful technique which helps to get traffic from Search Engines like Google, Bing, and Yahoo. This technique also facilitates your website to rank higher than other thousands of websites in response to the search query in Search Engines. Clean Design and UX alone is not enough in building a website. The site also needs to be optimized to earn more traffic. Otherwise, all the efforts in design and UX will be in vain..