While on his computer, Victor Hastings admires the provocative pictures of girls he's dating. Meanwhile, these girls are posting more and more on Facebook and all the social sites. Now, all the young men in his cramped fraternity are competing for the attention of these online, amateur pinups. And the institution of the college fraternity itself is beginning to be threatened by this emerging, online phenomenon that, in the fall of 2007, has yet to be identified as "Social Media." Three women will make an impact on Victor. Erin Masters is an alluring yet naïve co-ed. Despite outward modesty, she has no reservations about letting friends plaster her provocative images across various social websites. Emily Green-Portsmith comes from wealth and is comparatively more aware of her effect on young men, both on and offline. Technological reliance, however, does not sit well with the house mother of these fraternity boys. She is affectionately known as Ma Red. This feisty, former Vietnam correspondent from the old-school of etiquette and discipline is prepared to make a fight for her traditional values. And throughout these technological and romantic discoveries, Victor wonders: What kind of love is this? ... the wired kind. He explores the pharmaceutical, social and sexual habits of the digital age. Pills are popped, rebellions spark - a young man matures against a set of difficulties unknown to generations past. Can Victor find meaning in the close sensations of a woman from the real world?