Ebook Anywhere Initiative

Wattpad Announces Ebook Anywhere Initiative

Open Ebook Initiative Enables Mobile Operators and Device Manufacturers To Turn Their Entire Device Portfolio Into Powerful, Kindle-like ebook Readers

Toronto, Canada, May 5, 2009 -- Wattpad, the world's most popular ebook community, today announced a new initiative known as Ebook Anywhere. This new initiative gives mobile companies around the world, including mobile operators, handset manufacturers and value-added service providers, the ability to leverage Wattpad's superior ebook reading technology and content, which will be made available freely under Creative Commons, Attribution No Derivatives license.

The commerce-friendly, open license gives mobile companies a turn-key solution to instantly create their own ebook storefront with all the key components in place, including Wattpad's ebook reading software which supports over 1000 devices, payment system and a selection of over 30,000 books from Wattpad's ebook library. Mobile companies can now fully capitalize on the fast growing ebook market with this ebook-in-a-box package. Under this license, participating companies keep all of the generated revenue and does not have to share it with Wattpad.

Additionally, as mobile phone is the most ubiquitous electronic device in developing and developed countries, the openness of the Ebook Anywhere initiative will further benefit elearning initiatives by many governments, educators and non-profit organizations around the world.

Wattpad is one of the most popular ebook reading applications in the world. It is a top 3 ebook application in the iPhone App Store, just behind Amazon's Stanza and Kindle and ahead of Barnes and Nobles's eReader. It is also one of the top ebook applications in the BlackBerry App World. Additionally, Wattpad is the only ebook application that supports all variants of Java ME, which ensures Wattpad runs on virtually all phone models in the market. This ensures Ebook Anywhere initiative is the only complete ebook solution in the mobile market today.

Wattpad expects the first Ebook Anywhere deployment within the next 90 days.

More information about Creative Commons licenses is available online at http://www.creativecommons.org/licenses/

For more information about this initiative or sample content from our extensive library, please contact us.